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HubSpot is one of the most noteworthy marketing blogs. While not every piece of blog content is directly related to their product (for example, this is a very useful guide to Microsoft Excel ), every piece of work addresses a pain point for their audience. They spend more time than most marketing blogs covering technology trends and marketing news, as well as general business advice. For example, many HubSpot customers will use Excel to export and supplement data from their HubSpot accounts. Through advanced and personalized lead generation, qualification, and nurturing, they can drive the right visitors to their marketing automation software. How to break away from the direct positioning of products and find relevant topics and pain points that the audience cares about? 8.


Unbounce Unbounce is another place where resources go far beyond blogging . your conversion France WhatsApp Number Data rate optimization, from their blog posts to their free landing page analyzer , their video webinars, virtual events, and expert interviews. They are definitely not afraid to try new content marketing methods and scale relevant pieces. For example, their webinars and virtual events have grown a lot of reputation and community since entering the conference in person. Is your blog a marketing silo, or is it a hub with any compelling spokes your audience can access? 9.Polymail Polymail’s blog doesn’t post as frequently as most of the other online marketing blogs on this list, but the resources they post are packed with information that is helpful and inspiring for both marketers and sales teams.



This goes to show that when your quality is at its peak, you don’t need to post every day. As an email platform, the Y Combinator-backed company has deep knowledge of the email habits of many businesses (and the corresponding proprietary data). On their blog, they share data reports that answer questions we’ve all asked, like: How long does it take people to respond to a business email? ” Polymer is one of the best marketing blogs. Using your own data like this is a great way to give you a unique spin on a common topic like business emails. Polymail succeeds in cold email sequences by sharing not just raw data, but verified data as well . 10.
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